Trusted by 100+ agency partners

White Label SEO
Without the Headaches

Outsourced SEO for growth-focused agencies. Scale your agency without extra hires. We handle your clients' SEO under your brand, with 50%+ margins for you.

No upfront cost Cancel anytime Free discovery audits

A True Partnership,
Not a Reseller Box

White Label SEO at SEO Brothers involves a true partnership. We are more than a basic reseller solution. We enable your marketing or digital agency to offer and sell organic SEO services to your clients without hiring an in-house team or piecing together outsourced contractors.

You deliver high-quality SEO services through your own brand without having to do any of the work, oftentimes while still leaving plenty of margin for your business.

Fully White-Labeled

Your brand on every report, dashboard, and deliverable. Your clients never know we exist.

No Hiring Required

Skip the $50k+ salary, training, and management overhead. Get a full SEO team instantly.

50%+ Service Margins

Pricing structured to ensure healthy margins for your agency from day one.

SEO Brothers' White Label
Campaign Success Formula

We follow a proven process to ensure you can bring to market a highly profitable SEO solution while providing the best value to your clients.

01

World-Class Free Discovery

We offer free audits that others charge thousands for. We identify opportunities, assess competition, and support your sales efforts before you commit to anything. No other white-label provider offers this.

02

Strategic Onboarding

Every campaign starts with a strategic onboard that lays the foundation: priorities, quick wins, and a clear roadmap. Your account manager walks you through every detail.

03

Execute & Optimize

On-page optimizations, content marketing, technical improvements, link acquisition, and more, all driven by the strategic plan for each campaign.

04

Review & Pivot

Reviews happen on whatever cadence each campaign needs. We compare performance to plan, look at what competitors have shifted, and adjust priorities so we're always pointed at the gap that's actually limiting growth.

05

Reports & Dashboards

White-label branded reports and real-time data dashboards you can reference any time. Always know what's happening across every campaign.

How We Make Every
Dollar Count

White-label SEO works when every hour produces value. We use software, automation, and a competitor-first prioritization model so every dollar your client spends actually moves the campaign forward.

Close the Gap to #1

Every campaign starts with a clear question: what's already ranking, and what do they have? If a competitor has better content, we need better content. More links, more links. Better page speed, better page speed.

But we don't chase what isn't moving the needle. If we're at a B for page speed and the top rankers are at C and D, page speed isn't the differentiator. We deprioritize and put the time where it actually counts.

Approvals Built Into the Portal

We don't email for permission on every change. Set partner-level rules once. Set campaign-level rules per client. Then we move.

Need approval on certain types of work? Set it once and it routes through Portal. Want full freedom for the team to optimize as needed? Set that too. The system flexes to your team's preference, not the other way around.

White Label SEO
Campaign Components

We combine essential SEO components with quality reporting and the ability to scale each campaign up and down as needed.

Quality Onboarding & Strategy

Every campaign starts with our strategic onboarding month, setting the campaign up for success while capitalizing on quick wins.

Keyword Research & Mapping

The backbone of campaign success. Understanding existing content, identifying gaps, and mapping keywords to the right pages.

On-Page Optimizations

Page-specific meta data, headers, body copy, and content optimized to improve relevance and search visibility.

Technical SEO & Crawl Fixes

Page speed, schema, broken links, canonical tags, and other technical elements reviewed and improved continuously.

High-Quality Link Acquisition

Quality links from authoritative sources with well-balanced anchor text for long-term website authority and campaign success.

GBP & Local SEO

Strategic GBP profile improvements, local citation building, and geo-targeted optimization for local map visibility.

Strategic Content Marketing

Improvements to existing pages, new content creation, and blog support to build topical authority and relevance.

Reporting & Data Access

Real-time campaign data dashboards and formatted monthly reports delivered to your inbox on the first of every month.

Manage Everything
From One Place

Our self-serve partner portal takes the hassle out of ordering campaigns, getting support, and having visibility on existing campaigns.

Order & Manage Billing

Order white label SEO campaigns and projects. Start, stop, upgrade, or downgrade with self-serve billing.

Support When You Need It

Access our partner-only knowledge base or start a conversation with your team for campaign questions and support.

Add Team Members

Add multiple people to your account. Great for agencies with multiple account managers overseeing different clients.

portal.seobrothers.com
[Image: Partner portal dashboard, campaign management interface showing active campaigns, performance metrics, and quick actions]

Most Popular White Label
SEO Products

From full managed campaigns to standalone services. Pick what your clients need most.

One-Time Optimizations

Not every client is ready for ongoing SEO. Our one-time projects with defined scope and deliverables provide excellent value and results without the ongoing commitment. Redesign consultations available too.

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Link Acquisition Plans

Acquire high-quality, relevant links you won't find anywhere else. Our link building plans let you focus purely on authority building when that's the biggest need for a campaign.

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Content Marketing

Whether you need strategic support building out new content, an ongoing content marketing plan, or end-to-end creation. Our managed content plans put that into action.

Sign Up

Standard Pricing
for Local Businesses

The packages below are real, frequently-quoted starting points for local SEO campaigns. Every campaign includes a free discovery, so the actual quote reflects budget, current performance, competition, and expectations.

Tiny

Base-level managed campaign for ultra-low-competition industries or sparsely-populated locations.

$360 per month
  • Semi-annual strategic review
  • Technical crawl review + fixes
  • Live reporting dashboard
  • 1 Local Maps focus location
  • 1 Focus Page per month
  • 1 backlink per month
  • 1 SEO work hour per month
Sign Up

Turbo

When the market is tougher or speed matters more. Monthly strategy reviews, more Focus Pages, more links, more content.

$1,210 per month
  • Monthly strategic review
  • Everything in Typical
  • 5 Focus Pages per month
  • 4 backlinks per month
  • 3 SEO work hours per month
  • 2 new content pieces per month
Sign Up

See the full deliverable breakdown, à la carte options, and FAQ on our pricing page

What Types of Clients Work
Best With White Label SEO?

Local Businesses

Restaurants, dentists, law firms, and service providers looking to dominate their local market and maps results.

SaaS Websites

Software companies needing organic growth through strategic content marketing and technical SEO.

eCommerce Shops

Online stores that need product and category optimization, technical SEO at scale, and content strategy.

National & B2B

Companies targeting broader markets that need authority building, competitive analysis, and long-term growth.

White Label SEO vs
Reseller SEO

We've designed our service to combine the predictability of reseller packages with the strategic depth of a true white-label partnership.

Reseller SEO
SEO Brothers
Access to a dedicated team
Support & education
Custom strategy per campaign
Predictable, clear pricing
Consistent, repeatable process
Easy to sell to your clients

How to Choose a White
Label SEO Provider

Research, interview, and a little gut feeling. Here are the key things we recommend you look for.

01

Choose a Specialist

Partner with a firm that only provides SEO. Specialization means better processes, better pricing, and better communication. We only do SEO, nothing else.

02

Ask About Their Process

They should be able to walk you through both a partner onboarding process and their project onboarding process in detail. We love sharing ours.

03

Meet the Team

Get face time with the people you'll be working with: sales, account managers, and strategists. At SEO Brothers, you're welcome to book a "meet the team" call anytime.

04

Review Deliverables

What will your clients see? What do you have access to? How do they communicate progress and reporting? Make sure it meets your standards.

What Our Partners Say

Honestly, working with the SEO Brothers has been incredible. The process is great and I always know what I'm getting on every single project.

RG
Rob Gillan
Owner, RedEarMedia.ca

They've been really great at working with us to develop a process that really is seamless and works well for us and helping us understand how we can bring the most benefit to our clients.

JF
Joy Fraser
Creative Director, Roddis Communications

White Label SEO
Frequently Asked Questions

About White Label SEO

What exactly is white label SEO?

White label SEO is when you partner with an SEO provider (like us) who delivers SEO services under your agency's brand. Your clients see your branding on reports and communications, and they never know we exist. It lets you offer expert SEO services without hiring in-house or building the infrastructure yourself.

What's the difference between white label SEO and outsourced SEO?

Outsourced SEO is the broader category: any time you pay an external team to do SEO work for your clients. White label SEO is a specific kind of outsourced SEO where everything (reports, dashboards, deliverables) is branded as your agency. Both apply to us. Most of our partners think of it as outsourcing the SEO function while keeping a fully branded experience for their clients.

How is this different from reseller SEO packages?

Reseller SEO is typically a pre-set package of actions at a fixed price with limited customization and support. White label SEO with SEO Brothers gives you access to a dedicated team, strategic guidance, education, and campaigns tailored to each client's needs. We combine the best of both: the predictability of reseller packages with the strategic depth of a true white-label partnership.

Is white label SEO worth it for small agencies?

It tends to make the most sense for agencies that already have client relationships and want to add SEO without hiring a specialist. Most of our partners start with one or two campaigns to test the model before scaling. If you're sending one client a year, the math is harder. If you're regularly turning down or referring SEO work, white label is usually the cleanest way to capture that revenue.

About Partnering With Us

What kind of margins can I expect?

Most of our partners run 50%+ gross service margins on their SEO offerings. We help you price campaigns at a point that makes sense for your business while delivering real value to your clients.

Do I need SEO experience to get started?

No. That's the point of a true white-label partnership. We provide the SEO expertise, training, and support. Many of our most successful partners came to us with little or no SEO experience. Your account manager helps you understand the process and communicate effectively with your clients.

Can I start with just one campaign?

Yes. Many of our partners start with a single campaign to test the process before scaling. There's no minimum commitment. Start with one and grow at your own pace.

How quickly can we onboard a new client?

Most campaigns kick off within a week of the partner ordering through Portal. The onboarding month is structured to capture quick wins early while we build the longer-term strategy.

Will you join client calls under our brand?

When the situation calls for it, yes. Some partners prefer to keep all client communication in-house and we stay fully behind the scenes. Others bring us into strategy or QBR calls as part of their team. Either model works. We follow your lead on the level of visibility you want.

What happens if a client wants to leave?

You decide. The work belongs to your agency. If a client cancels, you can pause or cancel the matching campaign on our end through Portal. We don't lock you into long contracts and we don't poach. We've never approached a partner's client.

How long before I see results for my clients?

SEO is a long-term play, but our onboarding is built around early wins. Most campaigns show meaningful movement in the first 3 to 4 months, with compounding results over time. Your account manager sets clear expectations during the discovery call.

What does Portal include?

Our self-serve partner portal lets you order new campaigns, manage billing (start, stop, upgrade, downgrade), access real-time campaign data, communicate with your team through our support system, and add team members for collaboration. Everything you need in one place.

Do you offer any kind of free trial or audit?

We offer unlimited free discovery audits to all partners. These audits are the same quality competitors charge thousands for. They help you identify good-fit campaigns, support your sales process, and close more deals.

Ready to Start Your
White Label SEO Partnership?

Schedule a service walkthrough today. We'll show you the process, introduce you to the team, and answer every question you have.

No upfront cost Cancel anytime Free discovery audit